1. Uso de cookies
Our website uses cookies and similar technologies to ensure essential functionality, analyse traffic patterns, and improve user experience. Cookies help us understand how visitors interact with our pages so we can continually refine our content and services.
2. Tipos de cookies
- Essential cookies: required for basic website functions, such as navigation, security, and accessibility. These cookies are necessary for the site to operate and cannot be switched off in our systems.
- Analytics cookies (Matomo): used to generate anonymised statistics about site usage, such as page views, time on site, and general visitor behaviour. These analytics are hosted entirely on our own servers and are never shared with third parties. Depending on your consent preferences, Matomo may set first-party cookies to recognise returning visits and help us improve the site.
- Analytics & advertising cookies (Google Ads / Google Tag): we use Google Ads, including the Google tag (gtag.js), to measure the effectiveness of our advertising campaigns and, where applicable, to show relevant ads on Google services and the Google Display Network. When you consent to marketing/analytics cookies, Google may set cookies and collect information such as your IP address, browser and device information, pages visited, and conversion events (for example, when you submit a form). This information may be processed by Google LLC in the United States and other countries. Google acts as an independent controller for this data. For more details, please refer to Google’s Privacy Policy and “How Google uses information from sites or apps that use our services”.
- Preference cookies: remember your language settings, consent choices, or display preferences to improve convenience.
3. Managing Cookies & Consent
You can manage or disable cookies through your browser settings at any time. Please note that some website functions may not operate correctly without essential cookies.
Non-essential cookies (including analytics and advertising cookies such as Matomo and Google Ads) are used only with your consent. You can update your cookie preferences or withdraw consent at any time via the on-site cookie banner.
If you have any questions about our use of cookies, or if you wish to exercise your data protection rights in relation to cookies, you can contact us at privacy@trueobservermedia.com.